NEW YORK - June 29, 2000 - Despite concern about cybercrime (hack attacks and theft of personal or financial data), only 19.5 percent of consumers and 48.9 percent of tech professionals use a personal firewall on their PC, according to a survey released by Symantec Corp (NASDAQ: SYMC) today. The survey also shows that 87.1 percent of consumers and 94.7 percent of technology professionals use anti-virus software to protect their computer from damaging viruses, indicating a trend that prevention of viruses is high, but lagging in other areas of cybercrime, such as hacker attacks.
For the Symantec-sponsored survey, titled, "Internet Security: Consumers vs. Technology Professionals," conducted by Applied Marketing Research, Inc., a leading market research firm, a representative, but statistically valid sample of 300 consumers and technology professionals were polled this week in New York City. Consumers were polled in New York City’s South Street Seaport Mall, while technology professionals were surveyed on the show floor at PC Expo in the Jacob K. Javits Convention Center.
The survey shows that of those polled, 84.7 percent of the consumers and 70.6 of the tech professionals are aware of how to protect themselves from cybercrime. In addition, 36.9 percent of consumers update their anti-virus software at least once a month, while 68.8 percent of tech professionals update virus definitions in the same timeframe.
"These findings show that concern and a feeling of vulnerability due to viruses and cybercrime exists among both average consumers and technology professionals," said Steve Cullen, senior vice president of Symantec’s Consumer Products Division. "But, in terms of protection from today’s threats, all types of computer users, including the more technically savvy, need to go beyond basic anti-virus protection and install more robust Internet security solutions that include firewall protection."
Symantec is the world leader in providing solutions to help individuals and enterprises assure the security, availability, and integrity of their information. Headquartered in Cupertino, Calif., Symantec has operations in more than 40 countries. More information is available at www.symantec.com.
About Applied Marketing Research
Applied Marketing Research, Inc., was founded in 1993 on the principle that a company’s success rests on its ability to make better decisions based on accurate and timely information about its markets and customers. Drawing upon advanced education and practical experience in marketing management, they offer clients a unique blend of theoretical and real-world expertise through a complete range of research capabilities. They excel in the process of gathering and analyzing information and provide timely and actionable information.
About the "Internet Security: Consumers vs. Technology Professionals" Survey
The Internet Security: Consumers vs. Technology Professionals survey is a comprehensive look at the difference between the computing habits of consumers and technology professionals and how viruses and cybercrimes affect each group. The survey compiles responses from consumers in New York City, representing a cross-culture sample, and technology professionals on the show floor at PC Expo.
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FORWARD LOOKING STATEMENT: This press release contains forward-looking statements. There are certain important factors that could cause Symantec's future development efforts to differ materially from those anticipated by some of the statements made above. Among these are the anticipation of the growth of certain market segments, the positioning of Symantec's products in those segments, the competitive environment in the software industry, dependence on other products, changes to operating systems and product strategy by vendors of operating systems, new security threats and the importance of new Symantec products. Additional information concerning those and other factors is contained in the "Risk Factors" section of the company's annual report on Form 10-K for the fiscal year ended March 31, 2000.