VeriSign, Inc. (
VeriSign's combined mobile messaging networks enabled more than 43 billion messages in Q1 2008, up more than 34 percent from Q4 2007 and an increase of approximately 154 percent from Q1 2007. That total includes a single-day record 538 million SMS messages on Valentine's Day handled by VeriSign's network alone. Based on that number, VeriSign estimates roughly 2.12 billion mobile messages were exchanged across all networks on Valentine's Day.
Annual mobile messaging records for totals and revenue, set in 2007, are almost certain to be eclipsed. As the use of mobile messaging continues to skyrocket, the annual record VeriSign set in 2007 -- over 96 billion mobile messages handled -- could be surpassed by the end of Q3 2008. As of March 31, VeriSign already had handled 45 percent as many mobile messages this year as it did in all of 2007. In doing so, VeriSign enabled more than $1.6 billion in revenue in Q1 2008 for mobile messaging customers worldwide -- one-third the total revenue enabled by VeriSign in this market in all of 2007.
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"Wireless subscribers continue to adopt mobile messaging in remarkable numbers as their preferred method for all types of instant communication," said Charles Landry, vice president of global messaging services, VeriSign's Messaging and Mobile Media division. "While the marked rise in message volume on holidays such as Valentine's Day illustrate how consumers increasingly rely on their mobile device to communicate instantly on special days, the continued growth of messaging overall reveals that consumers' ongoing transition to digital solutions is just as revolutionary on an average day."
Landry said he expects future growth in traffic volume to be fueled by a range of factors, including migration towards the unlimited voice and data plans by the operators and expansions in both global enterprises and mobile banking services.
Aside from the holiday spikes, VeriSign figures revealed:
-- In Q1 2008, the number of SMS, or text messages, enabled by VeriSign's combined mobile messaging networks was approximately 476 million per day, on average. This compares to approximately 352 million messages per day in Q4 2007 and approximately 189 million messages per day in Q1 2007. -- While SMS messages remain the single-most popular form of messaging, other forms are gaining popularity as well. In Q1 2008, approximately 272 million MMS messages, multimedia messages capable of delivering audio, video or images, were handled by VeriSign. This number represents an increase from approximately 232 million messages in Q4 2007 and 122 million messages in Q1 2007, respectively. MMS-related revenue enabled to carriers by VeriSign rose from approximately $31 million in Q1 2007 to more than $68 million in Q1 2008. -- A2P messages, or application-to-person messages that include news alerts, ring tones, video clips and related content, rose from approximately 155 million messages in Q4 2007 to approximately 187 million in Q1 2008. Contributing to this growth were increases in SMS search, innovative A2P messaging campaigns such as "My GRAMMY® Moment," and the addition of new mobile banking customers. VeriSign now serves six of the 10 largest banks in the U.S.
VeriSign's Messaging and Mobile Media division boasts a unique view to mobile messaging statistics. By powering inter-carrier mobile messaging for seven of the top 10 wireless carriers in North America and delivering messages and content for global content providers, brands, and enterprises, VeriSign's combined mobile messaging networks (P2P and A2P) connect to more than 500 carriers and reach more than 2 billion wireless subscribers.
VeriSign, Inc. (
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Statements in this announcement other than historical data and information constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements involve risks and uncertainties that could cause VeriSign's actual results to differ materially from those stated or implied by such forward-looking statements. The potential risks and uncertainties include, among others, the uncertainty of future revenue and profitability; potential fluctuations in quarterly operating results due to such factors as the risk that VeriSign's announcements may not result in additional products, services, customers, profits or revenues; and increased competition and pricing pressures. More information about potential factors that could affect the company's business and financial results is included in VeriSign's filings with the Securities and Exchange Commission, including in the company's Annual Report on Form 10-K for the year ended December 31, 2007 and quarterly reports on Form 10-Q. VeriSign undertakes no obligation to update any of the forward-looking statements after the date of this press release.