Chicago is the epicenter of ecommerce right now with the Internet Retailer Conference (IRCE 2010) in full force. VeriSign is adding to the buzz too. We just announced a new partnership with Cart32.
Cart 32 now offers the VeriSign Trust Seal to the thousands of merchants who use their comprehensive e-commerce solution. So now online retailers can go to one place for shopping cart software, store management tools, merchant services and now the trust-building solutions from VeriSign.
This partnership is special for online stores that outsource their shopping cart or merchant services. For the first time, these merchants can show the VeriSign seal before their customers start the transaction. That is important because consumers want to feel a site is trustworthy before they click from a search engine or immediately when they land on the site. Too many merchants are losing customers before they even get all the way to the purchase.
We are talking to a lot of online retailers here at Internet Retailer that face this challenge. It is exciting that VeriSign now offers a solution as a one-stop shop through Cart32.