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Partners Community Blog

Channel Marketing Update: New Sales Playbooks and Solutions Showcase

Created: 10 Jun 2014
Tricia Atchison's picture
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We are off to a great start in our new fiscal year. As we’ve entered the transition period for our redesigned Partner Program, we’re working on developing new tools and assets to support our partner community. We want to empower you – our partners – with the resources you need to reach your goals.

New Sales Playbooks

We’ve recently introduced two new sales playbooks: Selling Information Management (IM) Sales and Information Security (IS) Solutions Sales. These new playbooks have been developed with input from senior Symantec sales leaders in every geography. They’re powerful tools designed to help you identify new opportunities, prepare your approach, cross-sell solutions and increase your deal size. Our playbooks are organized around plays that align to our go-to-market priorities and focus on the most common customer problems we address. Inside you’ll find a number of good resources you can use to take your value propositions to your customers.

Our new playbooks will help you:

  • Retire quota faster – by understanding how to sell the entire Symantec IM and IS portfolio and better leverage opportunities.
  • Increase revenue – by leveraging positive customer experiences with the Symantec portfolio and expanding the value of your partner’s solutions.
  • Broaden your account footprint – by helping you encourage your customer’s CISO and VP IT to meet with you as Symantec becomes a more strategic part of enabling and protecting their business.
  • Win more often – with the strongest market leading Information Management and Security products and value propositions.

To learn more and download our new sales playbooks, please visit PartnerNet.

Symantec Solutions Showcase

Do you need fresh content for your company’s website? Since many customers want to research online before buying, we’ve built the Symantec Solutions Showcase as an easy way to incorporate the latest information from Symantec into your website.

Our comprehensive data on Symantec products, education and promotions will give your customers and prospects the information they need to research and make a purchase decision directly from you. You can even customize the content to the specific product lines that you sell, with automatic updates, to ensure that information is always current and accurate, so your customers make an informed purchase decision.

Want to get started? Check out the Showcase Launch Center. Also, to stay up to date on the latest from Symantec, please visit PartnerNet to opt in to receive Symantec newsletters.