The world is becoming more and more social, and so is the sales process. More than 93% of B2B marketers are using social media to reach customers. And more than 56% of B2B marketers acquired new customers using social media in 2011, while almost 60% of B2B marketers saw their search rankings improve after going social. Facebook, LinkedIn and Twitter are the most popular platforms for B2B companies*.
Whether you agree with the Conan O’Brien Show that in the year 3000, “YouTube, Twitter and Facebook will merge to form one super time wasting web site called YouTwitFace.” (Or as I prefer, LinkedIn, YouTube, Twitter and Facebook will merge into “InYouTwitFace.”) And whether your company has already jumped on the social bandwagon or not, as part of your partnership with Symantec, we want to help you go social or reinforce your social presence by sharing tools and best practices to help you strategically approach your social media program as a Symantec Partner company.
So, we’re inviting you to join us for a free live webinar designed to help your company use social media to improve and expand on how you communicate with existing customers and find new customers as you strive to reach your marketing and sales goals.
During the webinar, we’ll go over different tools and best practices that can help you find the right audience, create valuable content, engage with existing customers and start establishing yourself as a thought leader. And we’ll share how you can stay current on the latest Symantec news and events by connecting with us.
If manage social media for a Symantec Partner company or are just curious how to maximize your company’s social efforts, you won't want to miss this training.
Social Media Training for Symantec Partners
Friday, September 7
2:00 p.m. ET
* Social Media Examiner, www.socialmediaexaminer.com