GeoTrust Logo Gets A Sharper Profile

The GeoTrust logo recently underwent a slight modification to improve its visual profile. It is essentially the same solid brand logo you know but with a twist. We did a 180 degree switch of the logo elements - swapping the order of the graphical "G" and logo text "GeoTrust". We found that this orientation of the graphical element on the left of the text serves as a stronger anchor for the logo text. It also helps to reinforce the "G" in the logo text by appearing at the beginning of the word "GeoTrust".

No radical change here - just improving on an already strong logo design to make it even better.

Hope you like it! See it live on www.GeoTrust.com.