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Good resource for tracking uplift from Extended Validation SSL

Created: 15 Sep 2008 • Updated: 18 Dec 2012
Tim Callan's picture
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As you may know, lots of online businesses have measured the results of putting Extended Validation SSL on their sites and have universally found that it increases the propensity for site visitors to complete sensitive transactions. With so many measurements of EV's effect (I am aware of seventeen such tests, personally), we have decided to gather as many of them together in one place so that it's easy to take in the science all at once. The SSL case studies are here.