In a couple of week’s time Symantec will be exhibiting at Mobile World Congress to showcase the technologies that support and help build protection for the mobile world. There is an abundance of areas where technology and users are racing to get access to information on the go, and mobile services are evolving as we speak. It is exciting, and scary. Mobile is not under control, it is raging and innovative, and it is an effect of what happens when technology is driven primarily by the users. A while back I wrote about the pilot that La Caixa is running in Sitges to introduce NFC and this pilot has now moved on to cover Barcelona as well. It is exciting but slow. Maybe it is symptomatic for the financial services industry, where we would need rigorous control to protect the assets of customers. We cannot play around with people’s money - it needs to be safe.
The standards for mobile payments are being debated and NFC seems strong, while mobile payments through operators have more impact when joint ventures as in the Nordics where the four largest operators are working together (and not competing) to facilitate mobile payments. My opinion is that this is a great example of user centricity, where we are putting the customer in the centre and we truly try to make mobile payments as simple as possible for the user. At Mobile World Congress there is a session devoted to mobile payments, money and banking; Financial Services in a Mobile World. I will listen in to understand if there is anything new or if the slow paced evolution will continue in the trial modus while new players emerge to grab a share of the market.
If you are heading to Barcelona and Mobile World Congress then come see Symantec in Hall 8 at #171. We will be demoing mobile management & security, authentication, encryption and not to forget O3 - our new cloud authentication service. More on the mobile solutions.