Symantec’s New Direction
By Steve Bennett, President and CEO, Symantec
Symantec’s strategy is clear: We want to enable people, businesses and countries to focus their energies and time on achieving their aspirations, instead of being consumed with how to keep their digital lives safe and protected. This is a story about more focus and better execution by Symantec to make things better and easier for our customers and partners. Our path is straightforward: Offer better products and services tailor made for customers, and make it easier for them to research, shop, buy, use, and get the help and support they need.
There is a huge set of underserved and unmet needs that customers are experiencing with regards to protecting, moving and managing their information on multiple devices. With our resources and know-how, we are in a better position to meet those needs than anyone. We have the infrastructure to deliver real value to help customers and this new strategy will improve both our focus and execution. We also have the expertise to know and see what they’re going to need next. It’s a question of alignment and regaining focus on the current and future needs of customers via a renewed emphasis on innovation plus developing new technology.
Symantec is a strong company with leadership products, brands and great employees. Past leaders and employees of this company have left an outstanding legacy of assets for us to build upon as we move forward. The next step is to change things that allow us to adapt quicker to the marketplace, and in the end, continue Symantec’s tradition and high standards for delivering tremendous value to our employees, customers, partners and shareholders.
For more information:
- Strategy overview page: http://bit.ly/11PD4WE
- Press release: http://bit.ly/ViCEqb
- Presentation: http://slidesha.re/SxZO9v
- Video: http://bit.ly/10K3Qj9