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Tim Callan | 20 Aug 2007 | 0 comments

This article from Forbes.com on the value of random testing in both physical and retail online environments includes this one line about the VeriSign Secured Seal:

Randomized Web pages have shown online retailers, sometimes after just a few hours, that displaying a VeriSign warranty can generate more sales.

This line comes in a paragraph about A/B split testing provider Offermatica. I wonder if Offermatica can share some of those results with the world. We'd love to see them.

Tim Callan | 17 Aug 2007 | 0 comments

I never got around to blogging this post, but it deserves mention. Apologies for that. Been a little busy.

You may know there's an idea to create a new TLD called .bank. The idea is that it would only be available to banks, making phishing more difficult. In my opinion it's a miniscule incremental improvement (among other problems, major banks aren't going to stop doing business on their old TLDs for many years, if ever, and consumers aren't going to stop trusting these TLDs for the same amount of time). eWeek editor Larry Seltzer rightly points out that if you're going to put indications of trustworthiness into the browser, a nice green bar and an EV SSL Certificate are probably the way to go.

Tim Callan | 13 Aug 2007 | 0 comments

Excuse the newspaper-headline-style pun, but I'm running out of ways to say, "Such and such a humongo site has put EV live." In this case you may already know that online travel leaders such as Travelocity and Opodo along with others like Alaska Airlines have already gone live with EV SSL Certificates.

And you may remember that...

Tim Callan | 03 Aug 2007 | 0 comments

The deployments of Extended Validation SSL are fast and furious now. I'll try to make some time in the next few days to write up a bunch of the new names that have put up EV SSL Certificates. Today I'd like to highlight Blue Cross for the province of Alberta. As I mentioned in my last post, EV is a worldwide phenomenon, and you will notice that this site is an example of that. However, I'm more intereted in the fact that Blue Cross is not a bank or e-commerce site, which describes the earliest adopters of Extended Validation. In this case it's a leading health care site. Health care information is highly confidential, and people take great care to keep it that way. Health care sites are also obvious targets for phishing attacks aimed at the personally identifiable...

Tim Callan | 01 Aug 2007 | 0 comments

I've mentioned in the past that Firefox is moving forward on incorporating support for EV SSL into its next release. Firefox security interface designer Johnathan Nightingale has written a decent amount about his ideas for the Firefox 3 security interface, of which EV is an important piece. You can wander around his blog (as linked above) and find many things to read about usability and interface design. I'll point out a few of them here.

Johnathan's slide deck for his recent presentation at the OSCON open source summit.

...

Tim Callan | 31 Jul 2007 | 0 comments

I've mentioned in the past that EV SSL is a worldwide phenomenon. Well, here's another case in point. Wireless carrier T-Mobile has deployed EV certificates in Austria. From VeriSign, of course.

Tim Callan | 30 Jul 2007 | 0 comments

This short video gives a good overview of VeriSign and its history, the good and the bad. In the good category there is a mention of the VeriSign Secured Seal, complete with picture.

Tim Callan | 28 Jul 2007 | 0 comments

A couple more major US regional banks have gone live with EV SSL from VeriSign. Bank of the West and Sovereign Bank both are proudly displaying their green badges. Congratulations to both of them.

Tim Callan | 27 Jul 2007 | 0 comments

We have a cool site that talks about being safe online. There's a lot of informative content here on things like EV SSL and the VeriSign Secured Seal, and also it contains a cool function where you can put in a Web address and find out if it's secured with VeriSign SSL Certificates or not. Right now that function only works for US sites, but we're working to make it apply to all VeriSign-secured sites everywhere. You really should give it a look.