Video Screencast Help
Symantec to Separate Into Two Focused, Industry-Leading Technology Companies. Learn more.
Information Unleashed

Without Ideas And IP You Are Nothing (Part 4)

Created: 12 Dec 2012 • Updated: 12 Dec 2012
MatthewEllard's picture
0 0 Votes
Login to vote

This is part of a four-part series on intellectual property. Other posts in the series may be found at Part one, Part two, Part three.

To conclude our series of blogs on the value of information and IP, we’re going to look at the ways in which information and IP – which has become so valuable to businesses – can be protected.

As the flow of information has shifted beyond the data centre, information management is more important than ever. To minimise information sprawl and its effects on the organisation, businesses can follow a few simple steps:

  • Focus on the information, not the device or data centre: With BYOD and cloud, information is no longer within the four walls of a company. Protection must focus on the information, not the device or data centre
  • Not all information is equal: Business must be able to separate useless data from valuable business information and protect it accordingly
  • Be efficient: De-duplication and archiving help companies protect more, but store less to keep pace with exponential data growth
  • Consistency is key: It is important to set consistent policies for information that can be enforced wherever it’s located... physical, mobile, virtual and cloud environments
  • Stay agile: Plan for your future information needs by implementing a flexible infrastructure to support continued growth

If organisations follow these simple rules, while regulators encourage best practice, we may see a world where information and ideas can be protected while business efficiency is maintained.

In doing so, perhaps it’s time we bring back the filing clerk! Perhaps not a bespectacled bureaucrat pushing paper around the office, but a dynamic new breed of person who “gets” information, IP and ideas. Someone who understands the value they bring – and the potential costs they can incur; a guardian of everything that has become so valuable to businesses across the globe.

What businesses cannot do is allow their information to sprawl out of control and become a liability rather than a source of revenue. As we covered in the first of this blog series, we live in a knowledge-based economy – where ideas are money – and it has never been more vital for industry and individuals to protect and manage the fruits of their intellectual labour.