I like your picture!
Now, I don't know myself much about the BixFix technology. Given the site bigfix.com is redirected to IBM I take it they were bought (fairly)recently, right? What's about the trademarked techn then, can you tell us what you have seen of it?
(sorry if I'm not really up-to-date on the matter, but I work in Support so I'm remote from the competitive data).