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Why should a partner consider partnering with other partners?

Created: 21 Oct 2009
Carol_Stucky's picture

The best reason is that you can grow your business up to 25% faster than partners who don't partner (according to IDC), which translates directly to increased revenue.  You also have the opportunity to grow without hiring additional resources and expand your geographical coverage - even grow internationally if that's a direction you'd like to pursue.  Your customers can get it all from you instead of spreading their purchases across multipe vendors.