Video Screencast Help
Design@Symantec
Showing posts tagged with DESIGN
Showing posts in English
Reshma Kumar | 03 Jun 2011 | 0 comments

Overview:
The VeriSign Seal is an important offering for the company as well as a symbol of trust for many online. As we started to offer more ways customers could get the seal, it introduced some confusion. Customers can either buy the seal by itself or buy an SSL Certificate which includes the seal.

Problem:
The VeriSign Seal page has two main goals - one, to help customers understand the two options for getting the seal and what the differences are; and two, to help them install the seal. The modifications we made the the existing page did not seem to be addressing this clearly enough. The first call to action on the page was to install the seal which seemed to suggest you could simply install the seal without purchasing it. And, the second call to action was to buy SSL Certificates which seemed to be divergent from the subject of the page as it didn't provide enough context as to why it located there.

...

Rich Lam | 24 May 2011 | 3 comments

About a week ago, we added new interactivity to the third banner on the GeoTrust homepage. Upon clicking on the projector graphic, visitors are presented with a modal overlay featuring an embedded video on how more Alexa top 1 million domains are using GeoTrust. It's an infotaining and engaging video. Enjoy!

GeoTrust.com SSL Banner 3

GeoTrust SSL Modal Video Overlay

Izabella Csaszar | 09 May 2011 | 4 comments

In June of last year, the RapidSSL.com website got a new look and feel. What we did not change, however, was the RapidSSL Seal. Finally, the time has arrived and today, we have released a new, updated RapidSSL Seal.

RapidSSL_SEAL-DANI.gif

Old RapidSSL Seal Design:


rapidssl_ssl_certificate.gif

The new seal design follows the brand color scheme of the website - brown, orange, and yellow - in that order. Our goal was to create a fresh, sleek, modern, and easily recognizable seal that looks and feels like an...

Rich Lam | 21 Apr 2011 | 3 comments

Serving up the @font-face property is still fairly rare on corporate sites, yet this treatment has been gaining popularity across the Web over the past year. Using @font-face replaces the need for creating graphics or flash to display a non-standard Web browser font.

Incorporating the custom font onto the VeriSign Authentication website is an opportunity to improve the user experience without taking away from the visual experience for users.

In this experiment, we converted the fonts into multiple web-friendly formats (e.g. WOFF, EOT, TTF, SVG) for cross-browser and mobile support. The next step was to apply our various font weights (regular, light, medium, and bold) to see them at different sizes. The result was that they looked great at larger font sizes but were not as sharp at smaller sizes. As in the screenshots below, the anti-aliasing of Web fonts will display differently for Windows and Mac users.

...

Reshma Kumar | 15 Apr 2011 | 2 comments

Number of People Without JavaScript

There is a lot of debate sometimes on whether to create a non-JavaScript (JS) version of a web page to support users without JS.

This can seem like a no-brainer initially as it would seem that everyone has JS enabled. The percentage of users online with JS disabled is a mere 2-3% depending on where you look. JS functionality is also supported on the mobile platform which is growing steadily. And besides, how unexciting would it be to traverse the web sans JS - imagine all the cool functionality you would miss!

All that aside though, site owners can sometimes only gleen analytics on users with JS enabled to improve the user experience. But, the reality is that some users just don't like JS for privacy reasons or they don't have JS support because they have an older or non-JS browser, etc.

However, much of it...

Reshma Kumar | 28 Jan 2011 | 1 comment

There's a new "About Us" page on the site. This landing page was redesigned to reflect the changes we've recently undergone.

This section is very standard in that it provides information on who we are and what we do, provides in-links into the latest and greatest news about the company, awards we've received, our social media spaces to stay connected, and our global websites to serve you locally.

The page is designed to be clean, clear, and scannable. There are a few key messages which needed to be effectively communicated - about VeriSign Authentication, the acquisition, and the...

Reshma Kumar | 06 Jan 2011 | 0 comments

It's a brand new year and a time for new beginnings. And with that, we are debuting a brand new homepage for VeriSign.com and putting forth a brand new face to the world.

As the company, brand, and user experience evolve, so is the homepage in response to these changes!

Design - More Visual and Intuitive
With the redesigned homepage, the end goal is to get the page working even harder in meeting the needs of our users. Through the use of thoughtful design and content, we have made changes to further improve the usability and usefulness of the homepage.

While the page is still structurally the same, it's the elements in the page and their layout which have changed. The overall design is a little punchier than the previous iteration, there a little more injection of color, and the page elements are clearly defined and more accessible.

...

Reshma Kumar | 10 Dec 2010 | 1 comment

A brand new design of the Trust Seal landing page was launched yesterday! The new page is designed to be more inviting, informative, and actionable and ultimately improve the user experience. While the previous version of the page was clean and clear as part of the initial launch of the product, the next generation page is markedly evolved. The new layout is more dynamic, the color palette more vibrant, and the content more engaging!

More dynamic and engaging page! The main feature of the page is a social selling banner. This rotating banner at the top of the page features testimonials from actual customers explaining how the Trust Seal has helped their businesses. It provides instant proof points to visitors from their peers as to the value proposition...

Reshma Kumar | 22 Nov 2010 | 2 comments

VeriSign Trust SealThe VeriSign seal is seen more than a half billion times in a single day by Internet users. Additionally, more than 100,000 websites are now displaying the VeriSign seal - this is more than six times that of the second most popular security mark.

Once you have your seal, the next question is where do you put it on your site to maximize its impact. The optimal placements for the seal on your website are:

1) On your homepage near the top of the page where it is clearly visible without the need to scroll, so your customers instantly know they can...

Reshma Kumar | 17 Nov 2010 | 0 comments

New And Improved GeoTrust Website

We've made some changes to the GeoTrust Website!

Cooler imagery + Multimedia + New messaging = New brand personality!

GeoTrust has always been an inexpensive, convenient, and reputable brand. And to further reinforce this, we've updated the site.

You'll now enjoy new content, new imagery, new lower pricing $$$, and more educational information such as in the resources section.

The imagery now reflects new photography integrated with hand-drawn elements. This new imagery strategy supports the content tone and personality. As well, the style is more real and puts a human face to the brand making it more personal and informal in nature.

The...