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Showing posts tagged with Redesign
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Reshma Kumar | 05 Oct 2011 | 1 comment

Same Check. New Name. No Hassle.

VeriSign Trust Seals to Norton Secured SealThe VeriSign Trust Seal which you have come to recognize as a symbol of trust on websites, is undergoing a rebranding and redesign.

The VeriSign Trust Seal will be renamed the Norton Secured Seal. This is expected to happen in April 2012. All VeriSign seals will automatically update to the Nortonâ„¢ Secured Seal at that time.

The design of the new seal follows the same form factor as the current seal with the circle and pill-shape, as well as the inclusion of the familiar checkmark. The main differences are in the color scheme and copy. The seal goes from the VeriSign cranberry to a golden yellow and gray.

Look for the new seal to morph its way onto a screen near you in April 2012.

To learn what it all means to you, visit...

Reshma Kumar | 03 Jun 2011 | 0 comments

Overview:
The VeriSign Seal is an important offering for the company as well as a symbol of trust for many online. As we started to offer more ways customers could get the seal, it introduced some confusion. Customers can either buy the seal by itself or buy an SSL Certificate which includes the seal.

Problem:
The VeriSign Seal page has two main goals - one, to help customers understand the two options for getting the seal and what the differences are; and two, to help them install the seal. The modifications we made the the existing page did not seem to be addressing this clearly enough. The first call to action on the page was to install the seal which seemed to suggest you could simply install the seal without purchasing it. And, the second call to action was to buy SSL Certificates which seemed to be divergent from the subject of the page as it didn't provide enough context as to why it located there.

...

Izabella Csaszar | 09 May 2011 | 4 comments

In June of last year, the RapidSSL.com website got a new look and feel. What we did not change, however, was the RapidSSL Seal. Finally, the time has arrived and today, we have released a new, updated RapidSSL Seal.

RapidSSL_SEAL-DANI.gif

Old RapidSSL Seal Design:


rapidssl_ssl_certificate.gif

The new seal design follows the brand color scheme of the website - brown, orange, and yellow - in that order. Our goal was to create a fresh, sleek, modern, and easily recognizable seal that looks and feels like an...

Reshma Kumar | 28 Jan 2011 | 1 comment

There's a new "About Us" page on the site. This landing page was redesigned to reflect the changes we've recently undergone.

This section is very standard in that it provides information on who we are and what we do, provides in-links into the latest and greatest news about the company, awards we've received, our social media spaces to stay connected, and our global websites to serve you locally.

The page is designed to be clean, clear, and scannable. There are a few key messages which needed to be effectively communicated - about VeriSign Authentication, the acquisition, and the...

Reshma Kumar | 17 Nov 2010 | 0 comments

New And Improved GeoTrust Website

We've made some changes to the GeoTrust Website!

Cooler imagery + Multimedia + New messaging = New brand personality!

GeoTrust has always been an inexpensive, convenient, and reputable brand. And to further reinforce this, we've updated the site.

You'll now enjoy new content, new imagery, new lower pricing $$$, and more educational information such as in the resources section.

The imagery now reflects new photography integrated with hand-drawn elements. This new imagery strategy supports the content tone and personality. As well, the style is more real and puts a human face to the brand making it more personal and informal in nature.

The...

Reshma Kumar | 23 Jun 2010 | 1 comment

We are happy to announce the launch of the redesign of the RapidSSL.com Website today. This launch marks the culmination of overhauls to the branding, information architecture, content, and look and feel. Like its namesake, the goal of the redesign is to make the site rapid - simple, quick, and easy for users to get in and out. Users will be able to quickly determine what their options are and get what they need. The site itself is flat by design to facilitate this quick and easy access - with success measured by users spending the least amount of time on the site yet still achieving their goals.

colorShapePalette.gifThe new brand identity for RapidSSL is bold and distinct and includes, among other elements, a new color palette, logo, imagery, and typeface. In the case of RapidSSL, brown is the new black...

Reshma Kumar | 10 Jun 2010 | 0 comments

We recently rolled out the redesign of the VeriSign Internet Defense Network section of the site.

vidn-landing-page.jpg

A key goal of the redesign was to enable users to learn about the service and ultimately, sign up for it. In terms of the look and feel, we wanted to make the pages visually rich and engaging. As a result, you will see the use of large graphics, some injection of color, over-sized text, and multiple videos. This is a good mix to play up or down certain elements, make the content more interesting, and allow users to consume the content in multiple formats - i.e. reading and/or referencing the graphics, and watching the videos.

...

Reshma Kumar | 15 Dec 2009 | 0 comments

Tim Callan, VP of Marketing for the SSL business, recently wrote about the newly redesigned Thawte Website.

Reshma Kumar | 23 Nov 2009 | 3 comments
watch.tv.jpg

We just launched the redesign of the watch.tv homepage last Monday. One of the elements that we had a lot of fun putting together was the digital media frenzy animation at the top of the page. There is a good amount of Web 2.0 features such as video, links to our social media spaces, integration of twitter and blog feeds, and an interactive carousel slideshow. The rest of the site will be catching up shortly. Check out the video below:

...
Reshma Kumar | 21 Oct 2009 | 1 comment

We have rolled out our new homepage redesign today! Select users will see the new page initially; some may see different versions of the new homepage as we are conducting tests. The final redesign will be switched over in the coming month when it will be available to everyone.

The goals of the redesign include improving the usability and usefulness of the homepage. Our hope is that it helps you to be more successful and productive as a gateway to accomplishing your tasks.

What hasn't changed on our homepage:

  • Positioning of the contact us and worldwide sites links, and search utility.
  • Top level navigation menu functions in the same way with dropdown menus.
  • We didn't really remove anything although we improved the content.

Here are the main changes you can expect to find:

  • Interactive banner: An informational section to learn more about Internet-related issues...