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Design@Symantec
Showing posts tagged with symantec
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Reshma Kumar | 25 Oct 2012 | 0 comments

DAM LA ConferenceI will be speaking at the upcoming DAM LA Conference on digital asset management systems and the value of such a system.

One of the things my team does is create graphics, purchase stock imagery, and commission custom photography. We do this for many sites, domestically and globally, and for desktop and mobile. As a result, we amass vast amounts of graphical assets. The question then becomes how do you manage it? Do we have these assets sit disparately on designers' local harddrives or on a share drive?

What we have found to be valuable is to have a library or central repository to house, manage, and retrieve those assets. Several years ago, I brought onboard a...

Reshma Kumar | 04 Sep 2012 | 0 comments

Last week, we launched a cross-site navigation enhancement to the Symantec.com Enterprise site.

We’ve added links to each of our four main sites – i.e. Norton, Small & Medium Business, Enterprise, and Partners – across the top of the site thereby, creating a funnel effect readily exposing our site choices by default and enabling users to more easily navigate to the destination that best fits their needs.

We’ve also added a site identifier adjacent to the logo to help users better identify the site they are on i.e. Symantec | Enterprise. This, is in addition to bolding the link label of the site the user is on e.g. “Enterprise” in the site navigation bar at the top of the page.

Hope this helps to better cross-navigate our sites.

Reshma Kumar | 30 Apr 2012 | 0 comments

The seal of trust and security we're all familiar with which appears on websites across the internet has a new identity.

Now known as the Norton Secured Seal - previously, the VeriSign Trust Seal - the new seal has also undergone a visual rebranding.

Post acquisition of VeriSign Authentication by Symantec, the seal has officially shed its VeriSign cranberry and now shines in Symantec gold. The form factor of the new seal is still about the same, the design is essentially the same with the fused circle check and pill shape, but the color palette is distinctly new. The circle has morphed from cranberry to gold, the check has maintained the same anchoring black, the supporting pill is outlined in a softer gray versus cranberry, and the text which was predominantly...

Jackie Moore | 17 Apr 2012 | 0 comments

Visual Design ScreenshotVisual designs can be presented in different ways, so it always a good idea to know who you will be speaking to. They can be shown with or without annotations depending on the audience. A business stakeholder is less likely to be interested in annotations, but a technical audience might be more interested in the details of the implementation which can serve as the basis for a style sheet.

In my presentation, I might start with the overall concept and how the visual treatments are being applied to unite elements of the page, draw attention to important content and features of the page, and most importantly, enhance the user interaction on your website. The visual design language can include points of balance, symmetry, focal areas, proximity, simplicity, and harmony. I might also address how the visual design fits into the overall brand story, and complements other methods for...

Reshma Kumar | 05 Apr 2012 | 1 comment

Phase one of our brand new website which we recently told you about has been launched, providing a new and improved Corporate and Enterprise user experience on Symantec.com worldwide.

The first phase of the rollout includes the new home page, products and solutions landing page, security response landing page, and global navigation.

The new Enterprise site provides a more engaging experience, more dynamic content (integrated social media, video, podcasts, etc), and a simplified display of information. There is a more prioritized global navigation, a better browsing experience with fewer clicks to key pages, and a more seamless user experience.

Using the interstitial overlay from the home page, visitors can easily gain access...

Reshma Kumar | 15 Feb 2012 | 0 comments

Welcome to the Design@Symantec Blog!

The blog was officially launched on Symantec Connect on February 8th and is the next-generation of the original VeriSign Web User Experience Blog started three years ago.

The Design@Symantec Blog will keep you posted on what we are doing on the design of our sites, provide insights on design from our designers, and give us a means of keeping in touch with you.

We hope you enjoy the blog and find it informative. Happy reading and we look forward to hearing from you.

Reshma Kumar | 05 Oct 2011 | 1 comment

Same Check. New Name. No Hassle.

VeriSign Trust Seals to Norton Secured SealThe VeriSign Trust Seal which you have come to recognize as a symbol of trust on websites, is undergoing a rebranding and redesign.

The VeriSign Trust Seal will be renamed the Norton Secured Seal. This is expected to happen in April 2012. All VeriSign seals will automatically update to the Nortonâ„¢ Secured Seal at that time.

The design of the new seal follows the same form factor as the current seal with the circle and pill-shape, as well as the inclusion of the familiar checkmark. The main differences are in the color scheme and copy. The seal goes from the VeriSign cranberry to a golden yellow and gray.

Look for the new seal to morph its way onto a screen near you in April 2012.

To learn what it all means to you, visit...

Reshma Kumar | 31 Aug 2011 | 0 comments

I am pleased to share with you the launch of a Symantec Executive blog called Information Unleashed. The blog will focus on executive insights and thoughts on the information age as it relates to your businesses. Authoring the blog are a wide variety of Symantec executives who will offer high-level perspectives on relevant business issues. The first post is titled "Cyber Security: A State of Digital Denial" by Michael Parker. You can read the post here.

Reshma Kumar | 15 Aug 2011 | 3 comments

GeoTrust LogoThe GeoTrust logo recently underwent a slight modification to improve its visual profile. It is essentially the same solid brand logo you know but with a twist. We did a 180 degree switch of the logo elements - swapping the order of the graphical "G" and logo text "GeoTrust". We found that this orientation of the graphical element on the left of the text serves as a stronger anchor for the logo text. It also helps to reinforce the "G" in the logo text by appearing at the beginning of the word "GeoTrust".

No radical change here - just improving on an already strong logo design to make it even better.

Hope you like it! See it live on www.GeoTrust.com.

Rich Lam | 01 Aug 2011 | 0 comments

Last week, we refreshed the GeoTrust homepage to improve the clarity of the content for enterprise SSL. Previously, the enterprise content was being displayed repetitively through multiple pathways. However, this did not provide any additional value. Under the main banner, the content was being displayed in a content box and graphic directly beneath it.

geotrust-enterprise-ssl-hp-beofre-and-after.jpg

Now, we have condensed the duplicated content into a promotional graphic to reduce the time to the enterprise SSL page. The graphic is front and center, so you will be able to quickly learn more about the enterprise SSL program. During the...