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Design@Symantec
Showing posts tagged with Mobile
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Vicky Peterson | 28 May 2013 | 3 comments

color theory image

...a design that can adapt to the constraints of the browser window or device that renders it…
Ethan Marcotte

 

In the beginning, web design just followed traditional print design formatting, where the viewer’s eye was drawn into a page, through vital information and lead to the Call-to-Action, usually contact info of some sort. But as we’ve discovered through the years, the web can do so much more to stimulate the audience’s need for visually rich, interactive and kinetic experiences.
 
With the advent of usability testing, mobile devices and innovative ideas, Responsive Web design has emerged. It is the approach that suggests that design and development should respond to the user’s behavior and environment based on screen...

Sumi Rhee | 27 Mar 2013 | 1 comment

We recently launched a redesign of our Symantec.com mobile website.

With the redesign, users can now enjoy a more consistent look and feel on the mobile site as on the desktop version of the site. The visual execution and user interface elements are more closely aligned from web to mobile thereby, providing a more familiar and recognizable experience for users from one form factor to the next.

Some of the main changes include:

  • the addition of a quiet site selector at the top of the site which matches our desktop design
  • the inclusion of a side-scrolling carousel for site-wide promotions
  • visual responses to taps/clicks
  • a minimized display of links which contains options to “show more/show less”
  • “jump to top” at the bottom of each page to minimize scrolling
  • increased leading for improved readability
  • larger targets for ease of access

While the site still...

Reshma Kumar | 28 Jan 2013 | 3 comments

2013It's a new year and with it comes new opportunities for design evolution on the web.

Looking forward, there are three trends I think we can expect to see more of this year.

1. Mobile no longer an after-thought.
There has been and will continue to be an increased and hyper-focus on mobile. There is still a lot of upside growth in the mobile web space to be had. Consequently, it can't be ignored and what we can expect to see is more inclusion and integration of mobile in website planning. There will be less of sites being thought of in silos based on desktop or mobile. Instead, there will be more of a holistic approach to web presences where desktop, smartphone, and tablet instances will be thought of collectively. This will manifest itself in more sites being built responsively, more hybrid sites that are built for desktop but with mobile support, and specific...

Reshma Kumar | 25 Oct 2012 | 0 comments

DAM LA ConferenceI will be speaking at the upcoming DAM LA Conference on digital asset management systems and the value of such a system.

One of the things my team does is create graphics, purchase stock imagery, and commission custom photography. We do this for many sites, domestically and globally, and for desktop and mobile. As a result, we amass vast amounts of graphical assets. The question then becomes how do you manage it? Do we have these assets sit disparately on designers' local harddrives or on a share drive?

What we have found to be valuable is to have a library or central repository to house, manage, and retrieve those assets. Several years ago, I brought onboard a...

Sumi Rhee | 24 Feb 2012 | 3 comments

As exciting and cool as it is to be tasked with designing Symantec’s mobile phase II “look”, I eventually felt a lot of pressure to make it not only better than what it is today, but to make it aesthetically pleasing to the eye and “touch.” Do you know that phrase, “we eat with our eyes first?” Well in this case, “we (get the urge to) use with our eyes first.”

It is important that when someone comes to m.symantec.com, the “look and touch” not be hard, rough, soft, or squishy. It should feel sophisticated, smooth, and secure – better yet, in Symantec’s lingo that would mean CONFIDENT!

So with my stacked-up pressure, I got on my iPhone to brainstorm. After ten minutes or so, all of the mobile sites started to look the same to me – the same white/minimal background, a...

Reshma Kumar | 15 Apr 2011 | 2 comments

Number of People Without JavaScript

There is a lot of debate sometimes on whether to create a non-JavaScript (JS) version of a web page to support users without JS.

This can seem like a no-brainer initially as it would seem that everyone has JS enabled. The percentage of users online with JS disabled is a mere 2-3% depending on where you look. JS functionality is also supported on the mobile platform which is growing steadily. And besides, how unexciting would it be to traverse the web sans JS - imagine all the cool functionality you would miss!

All that aside though, site owners can sometimes only gleen analytics on users with JS enabled to improve the user experience. But, the reality is that some users just don't like JS for privacy reasons or they don't have JS support because they have an older or non-JS browser, etc.

However, much of it...

Reshma Kumar | 02 Mar 2011 | 0 comments

VeriSign.com on mobile device

We've been seeing some interesting trends in the mobile access to our VeriSign.com website. The number of people visiting the site from a mobile device has been steadily increasing in an upward trajectory. This is probably not surprising given the onslaught of mobile phones and tablets with superior web browsers which render sites as well as on a desktop computer.

The devices most users are accessing the site from are the iPhone, Android, and iPad. The majority are new visits, and the average time on the site and pages per visit are comparable to visitors from a desktop computer. While the percentage of mobile visitors compared to total visits to the site per day is still relatively small, it is nonetheless indicative of a growing trend which is likely to keep growing.

Here are some of our sister mobile sites for...

Reshma Kumar | 31 Mar 2009 | 0 comments
vip_iphone.jpg

Imagine being able to use your iPhone to protect and authenticate your identity online. Well, now you can - cool! VeriSign today announced the launch of VIP Access for Mobile, a FREE downloadable app on the Apple App Store which generates a one-time password to access participating sites. In addition to your username and password, the iPhone application will...

Reshma Kumar | 13 Feb 2009 | 1 comment

text-messaging.jpg

Text: OMG! R U Serious?! Wht a Gr8 Yr 4 Mobl Msging!

Translation: Oh my God! Are you serious?! What a great year for mobile messaging!

And, it sure was a record year. More than 224 billion mobile messages were delivered in 2008 - a 134 percent increase from 2007. The increase is attributed to the continued worldwide growth of text messaging and its usage for social purposes including P2P (peer-to-peer) and A2P (application-to-person) messaging services.

And Valentine's Day also promises to not break any hearts. VeriSign expects a record breaking 1.7 billion inter-carrier and a total of 3.5 billion SMS messages to be sent in North America on February 14 which is typically a very high-volume day for texting love notes.

...