Recently there’s been a fair bit of coverage of the ‘likejacking’ phenomenon. Just today, in fact, one of my friends fell victim to this mischievous trick and some rather embarrassing content was posted on his social networking site profile without his knowledge or approval. So what exactly is it?
The term ‘likejacking’ is a play on the word ‘clickjacking’, itself a portmanteau of ‘click hijacking’. Clickjacking is not a new technique, but has been hitting headlines as more and more websites now make use of cross-site content. Text, images, or other content generated by one website may be displayed, and interacted with, as part of another.
A specially crafted Web page can contain hidden content that is activated when a user clicks on something that appears to be innocuous: a fake video, an enticing picture, a message to ‘click here to continue’, or the promise of a free gift, for instance. To illustrate...