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Tim Callan | 15 Mar 2011 | 0 comments

If you're attending Search Engine Strategies next week in New York City, make sure you come by and see our presentation on how trust indicators drive traffic from search results and maximize click-through rates on landing pages. Trust the link. Trust the Website. Trust the Transaction.

Tim Callan | 24 Sep 2010 | 0 comments

I just got home from the Online Trust Alliance's Online Trust and Cybersecurity Forum in Washington D.C. It was a very eventful summit, including a keynote from Commerce Secretary Gary Locke. The speech I moderated went great, with a wealth of research presented by Javelin Strategy and as well as an overview of the newest Edelman Trust Barometer.

We were pleased that the VeriSign Authentication business (now from Symantec) received an Excellence in Online Trust Award from OTA in the eCommerce Solutions category.

Tim Callan | 15 Sep 2010 | 0 comments

This new video goes over recent results of eyeball tracking testing to measure the attention shift when the VeriSign seal appears in your search results using our new Seal-in-Search capability. I presented this information at the recent Search Engine Strategies expo in San Francisco.

Tim Callan | 09 Sep 2010 | 0 comments

In the next month the Symantec SSL business will be participating in these events.

The week of September 20 I'll be in attendance at the Online Trust Alliance's Online Trust and Cybersecurity Forum in Washington D.C. This forum will be chock full of key players from private industry and government alike. We'll be discussing the initiatives needed to ensure that our online systems continue to be secure and trustworthy in the landscape of constantly evolving threats. I'm fortunate enough to be moderating a panel on Thursday. If you're attending the forum, please come to my panel and ask a question or two. If you're not registered yet, better do it soon. There are still a few seats left, but don't waste time.

The next week we'll be exhibiting at Search Marketing Expo in New York City. Our...

Tim Callan | 06 Aug 2010 | 0 comments

I just confirmed that I'll be a speaker at the Online Trust and Cybersecurity Forum in Washington D.C. on September 22 to 24, brought to us by the Online Trust Alliance. It's a good lineup, and I'm looking forward to it.

Bob Angus | 17 Jun 2010 | 0 comments

Chicago was hopping last week. Congratulations to the Chicago Blackhawks for winning the 2010 Stanley Cup. And huge congratulations to Internet Retailer and Yahoo! for putting on fantastic events for online retailers!!!!

Pictures are worth a thousand words...

Check out my Flickr photostream from both IRCE 2010 and the Yahoo! Merchant Summit. Here are some of my favorites:

Mike Roebuck of All Web
Promotion wins the VeriSign
Kindle at Yahoo! Merchant Summit
.

Yahoo Merchant Summit Kindle Winner.jpg

Yes. We juggled knives, pitched VeriSign Trust Seal......

Bob Angus | 09 Jun 2010 | 0 comments

shopping-cart-basket.pngChicago is the epicenter of ecommerce right now with the Internet Retailer Conference (IRCE 2010) in full force. VeriSign is adding to the buzz too. We just announced a new partnership with Cart32.

Cart 32 now offers the VeriSign Trust Seal to the thousands of merchants who use their comprehensive e-commerce solution. So now online retailers can go to one place for shopping cart software, store management tools, merchant services...

Bob Angus | 04 Jun 2010 | 0 comments

I am really excited about the Internet Retailer Conference & Expo (IRCE 2010) next week in Chicago. Chicago is a great city and there will be a record show attendance of over 6,000 online retailers. Plus, I will be live blogging the event, tweeting - Follow me @bobangus and @VeriSignPartner - and dodging flying knives at the VeriSign booth. But I am thrilled the most about the massive presence of VeriSign partners who are exhibiting at IRCE.

Here are 10 partners that you need to visit when you are at the Internet Retailer.

...

Bob Angus | 01 Jun 2010 | 0 comments

Attendees to next week's Internet Retailer Conference & Expo (IRCE 2010) in Chicago are in for a treat - FlipVideo MinoHD giveaways, a chance to win a Corvette, and death-defying knife throwing. VeriSign (Booth #363) is doing more than your standard product demo at our booth. Drop by if you dare.

top500cover_2010.gifFor the first time at IRCE, VeriSign is showing off the new VeriSign Trust Seal to ecommerce sites and online businesses. It is the perfect way to establish trust and drive more traffic to retailers who outsource their shopping carts. Plus, our highly trained daredevil team is providing the...

Bob Angus | 25 May 2010 | 0 comments

The current economy is not the only issue impacting consumer confidence. Identity theft, malware, and other online threats have made consumers reluctant to do business with Web sites they do not know. SMBs, local businesses, and small ecommerce sites have just seconds to establish trust... or your hard earned visitors and customers will buy somewhere else.

Tomorrow Wednesday May 26 at 12pm noon PDT, I am presenting It's a Matter of Trust: Driving Traffic and Increasing Sales as a part of BrightTALK's SMB Marketing Summit.

I will explore the key strategies and tactics that are proven to work, including:

  • What innovations are helping consumers feel safe online
  • How trust indicators can increase traffic from search engines
  • When and where to use trust marks effectively to boost confidence... and sales

...