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Take Control of Information with an Intelligent Archiving Strategy

April 27, 2011


Such a strategy can help enterprises confidently store, manage, and discover critical business information across multiple content sources.
If your organization is like most, you’re probably retaining much more information than you should. According to one study, too many enterprises today are saving information indefinitely rather than implementing policies that would enable them to delete unimportant data with confidence.¹
Increasingly, the price to pay for this “packrat” approach is becoming harder to justify. As data continues to grow exponentially, trying to keep everything just consumes larger and larger amounts of storage space and makes too many demands on IT resources. Spending more time and money on poor information management practices can’t continue indefinitely.
To regain control of their information, organizations need to deploy an intelligent archiving strategy. Recent research from Gartner Inc. shows that such a strategy can dramatically reduce storage costs, improve backup times, and streamline the eDiscovery process. According to Gartner, companies without an information governance strategy and content archiving solutions will spend one-third more on eDiscovery than those with content archiving solutions.²
Continue reading to learn how an intelligent archiving strategy, built upon the pillars of information governance, information intelligence, and information infrastructure, can help enterprises confidently store, manage, and discover critical business information across multiple content sources.

IT must evolve to meet new demands

One of the key reasons for deploying an intelligent archiving strategy has to do with the new demands that are being placed on IT.
Think about it: Organizations today are looking for the next level of productivity and business agility by improving collaboration and knowledge sharing. They’re looking for better ways to connect their employees, teams, business partners, and customers to each other. In many cases they’re virtualizing their infrastructure or moving portions of that infrastructure to the cloud.
For IT, all of this is a far cry from the days when much of what it did was focused on managing PCs, servers, and networks. It also helps to explain why Symantec believes IT now needs to be organized around information, not systems.
Consider the meteoric rise of social networking. Today social networking sites such as Facebook, MySpace, and Twitter are used by businesses for everything from marketing to corporate communications to customer relations. Gartner has gone so far as to predict that 50% of enterprises will be using “micro blogging” sites like Twitter by 2012.³ Many of the communications issued on social networking sites today contain business records, which may be subject to eDiscovery, government “sunshine” laws, and an increasing number of regulations. Gartner also expects that, by 2013, 50% of all companies will have been asked to produce material from social media websites for eDiscovery. By the end of 2012, it expects 50% of companies will attempt to block access to some or all social networking sites.4
Failure to organize around information means that storage costs will continue to spiral, data will be harder to find, and the risks of legal action and privacy breaches will escalate. No one wants to be in such a position.
Intelligent archiving is based on the idea that not all information is created equal. It is a classification methodology that is being explored by companies aiming to take control of their archive storage and operational costs. Symantec’s approach to intelligent archiving is based on a solid information-centric foundation. It is suitable for all organizations, regardless of their IT architecture.
  • Information Governance. This is about ensuring social media protection and compliance. Organizations today need to archive and discover social content along with email, SharePoint, file system, and other content. Symantec social media solutions preserve social media interactions for compliance, eDiscovery, and corporate governance. They also enable compliance with supervisory requirements for social media communications while eliminating the need for rigid social media policies. Captured content and associated metadata and links are included in search and eDiscovery requests.
  • Information Intelligence. The Data Classification Services (DCS) of Symantec Enterprise Vault 10 provide context and relevance to corporate information, enabling organizations to, for example, discard spam email rather than retain it. Based on Symantec Data Loss Prevention technology, DCS enables Enterprise Vault users to classify and tag Microsoft Exchange emails via customizable policies during archiving. DCS analyzes Exchange email content and metadata to determine the archiving and retention strategy for each message. The result is more granular control over the identification, retention, and deletion of information.
  • Information Infrastructure. This is about enabling faster search results for both end users and eDiscovery queries. The 64-bit index and search engine of Enterprise Vault 10 improves scalability and performance and adds flexible configuration options. Newly archived content is stored in 64-bit index volumes, while users have seamless access to existing 32-bit indexes. The result is seamless, federated search of archived information and full 32- and 64-bit coexistence.


The over-retention of electronic information and communications has resulted in skyrocketing storage costs and serious information inefficiencies for too many organizations. A better approach to managing it all is required.
An intelligent archiving strategy, based on effective information governance, information intelligence, and information infrastructure, enables organizations to store, manage, and discover data across multiple content sources. Ultimately, it is a strategy that allows them to reduce costs, save time, and streamline the eDiscovery process.
  • ¹ 2010 Information Management Health Check Survey, Symantec, August 2010
  • ² “E-Discovery Software and Service Providers,” Gartner Symposium/ITxpo, October 2010
  • ³ “Gartner Reveals Five Social Software Predictions for 2010 and Beyond,” Gartner Inc., February 2, 2010
  • 4 “Social Media Governance: An Ounce of Prevention,” Gartner Inc., December 17, 2010

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