Symantec's ACT! 4.0 The Best-Selling Contact Manager, Continues its Leadership by Winning INFOWORLD's Test Center Comparison of Sales-Force Automation Solutions
- ACT! 4.0 Wins Five out of Seven Categories -
CUPERTINO, Calif. - Oct. 14, 1998 -Symantec Corporation (Nasdaq:
SYMC), the world leader in utility software for business and personal
computing, today announced that ACT! 4.0 won InfoWorld's prestigious
Test Center comparison of sales-force automation (SFA) solutions
featured in the Oct. 5, 1998 issue.
The products were evaluated on three performance areas: contact
management, sales forecasting and opportunity management. ACT! 4.0
was chosen over competitors including GoldMine, Maximizer and
TeleMagic and ranked highest in implementation, contact management,
documentation and technical support.
InfoWorld also reported, "Symantec understands its customer base and
has given customers what they want: a friendly, reliable and complete
contact manager at an affordable price."
With ACT!, scheduling appointments, calls, meetings, to-dos and
changing plans is a mouse-click away. ACT! automatically tracks all
completed calls, meeting details, to-do items, faxes, e-mails, and
activities, and even records changes to specific fields, such as phone
numbers or addresses.
"We see ACT! as an ideal solution for those customers who don't need
or want an expensive and complex solution to grow their business,"
said Christopher Calisi, Symantec's vice president of the Remote
Productivity Solutions Business Unit." ACT! 4.0 provides its users an
easy to use, customizable and inexpensive solution that has stood the
test of time."
According to the publication, "ACT! provides most of the features that
salespeople want without the implementation hassles and the high price
that is usually associated with SFA."
ACT! 4.0 extends customer databases with the world of Internet
information, delivers superior integration with communication tools,
and provides the power users are looking for in a familiar and
easy-to-use interface. ACT! turns contacts into relationships and
relationships into results.
InfoWorld targets corporate end users and multiple-unit buyers of
personal computers by corporate managers. The publication is
dedicated to the desktop and networked computer industry.
Since its introduction earlier this year, ACT! 4.0 has received
Windows Magazine's WinList award, PC Computing's A-List and 5-star
awards and Home Office Computing's Best Buy award. More information
on ACT!'s awards are available at www.symantec.com/act.
Symantec is the world leader in utility software for business and personal computing.
Symantec products and solutions help make users productive and keep their computers
safe and reliable anywhere and anytime. Symantec offers a broad range of solutions
and is acclaimed as a leader in both customer satisfaction and product brand
recognition. Symantec is traded on Nasdaq under the symbol SYMC. More information
on the company and its products can be obtained at www.symantec.com.
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