Symantec Survey Reveals Growing Concerns Over Spam
Consumers Cite Spam as Offensive, Time-Consuming, and Difficult to
Control
SYDNEY --NSW - December 4, 2002 -- According to a recent survey of 1,000
consumers conducted for Symantec Corp. (Nasdaq: SYMC), the world leader in
Internet security, by InsightExpress, spam is a growing problem at home and
work and is considered offensive, time-consuming, and difficult to control.
"At best, spam is annoying; at worst, it's objectionable and a real threat
to productivity and resources," said Steve Cullen, senior vice president,
Consumer and Client Product Delivery at Symantec. "As consumers face a
steady increase in spam e-mails every day, it is clear that unsolicited
e-mail is a problem that must be addressed if users are to continue to enjoy
the benefits of online computing."
The survey measured consumers' experience with spam as well as their general
and specific concerns about receiving unsolicited e-mail. According to the
survey, 37 percent of respondents receive more than 100 spam e-mails each
week at home and work, with 63 percent receiving more than 50 spam messages
weekly. Sixty-nine percent of respondents agreed or strongly agreed that
spam is generally harmful to e-mail users. Another 77 percent of respondents
with children under the age of 18 noted that they are concerned or very
concerned about their children reading spam. Eighty-four percent agreed or
strongly agreed that spam places a burden on their individual time. In
addition, 65 percent of respondents reported spending more than 10 minutes
each day dealing with spam; 24 percent reported dealing with it for more
than 20 minutes per day.
Respondents also ranked their specific concerns about spam. Pornographic or
otherwise inappropriate spam content was considered the primary concern by
38 percent of respondents. Thirty-six percent responded that it takes too
much time to delete or unsubscribe to spam messages. Tying for the
third-most prevalent complaint about spam, with 18 percent of respondents
each, was that it takes up limited computer and e-mail resources, it is
difficult to unsubscribe to or block, and it is unsolicited and unwanted.
Respondents also indicated that the volume of spam they are receiving is on
the rise; 74 percent reported that it is increasing while only 4 percent
said it is decreasing. While agreeing that spam is a current and growing
problem, 42 percent of respondents also reported that they didn't use a spam
filter.
To address consumers' concerns about the growing spam problem, Symantec
offers Norton Internet Security 2003, the most tightly integrated and
complete online security and privacy suite. Norton Internet Security 2003
includes Norton Spam Alert, which filters out incoming junk mail from
Microsoft Outlook Express, Eudora, Netscape Messenger and other
POP3 e-mail clients. It detects spam messages and flags them as spam in the
subject field. Users can then set a rule to automatically file spam
messages in a specified folder or simply delete the message.
About InsightExpress
InsightExpress was founded in 1999 as a strategic affiliate of the largest
custom marketing research firm in North America NFO WorldGroup, Inc. an
Interpublic Group (NYSE: IPG) company. InsightExpress is the pioneer in
online market research services, established on the principle that high
quality doesn't need to be sacrificed for faster and more affordable
research. More than seven million surveys later, InsightExpress' core
competency continues to be applying Market Research methodologies and
time-tested principles to online applications.
About Symantec
Symantec, the world leader in Internet security technology, provides a broad
range of content and network security software and appliance solutions to
individuals, enterprises and service providers. The company is a leading
provider of client, gateway and server security solutions for virus
protection, firewall and virtual private network, vulnerability management,
intrusion detection, Internet content and e-mail filtering, remote
management technologies and security services to enterprises and service
providers around the world. Symantec's Norton brand of consumer security
products is a leader in worldwide retail sales and industry awards.
Headquartered in Cupertino, Calif., Symantec has worldwide operations in 38
countries. For more information, please visit www.symantec.com.au
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