Buy.com, Blue Nile and Overtons.com Stave Off Phishers With VeriSign EV SSL
CHICAGO, IL (Marketwire) - Internet Retailer Conference & Exhibition 2008 — Today's consumers can purchase practically anything online. But as they shop for flat-screen TVs, diamond rings, jeans and even boat propellers, consumers are also shopping for Web sites they can trust.
To make sure they deliver on that expectation, leading online retailers Buy.com, Blue Nile and Overtons.com have joined more than 4,000 online businesses in deploying advanced security solutions from VeriSign, Inc. (NASDAQ: VRSN), the trusted provider of Internet infrastructure services for the networked world.
Ninety percent of organizations on the 2008 Internet Retailer 500 list have turned to VeriSign for secure e-commerce and communications. By adding VeriSign® EV SSL to their Web sites, online businesses are relying on a proven safeguard against phishing scams that lure unsuspecting consumers to sites designed to appear almost identical to genuine Web pages. Identity thieves use these fraudulent pages to capture credit card numbers, passwords and other valuable personal information.
When visiting sites protected by VeriSign EV SSL, Internet users see an immediately recognizable signal that shoppers have reached a Web site whose authenticity has been certified by VeriSign. The result is a more trusted shopping experience.
"Beyond selection, convenience and price, a successful Internet retailer has to offer an online environment customers can trust," said Jeff Wisot, vice president of Marketing at Buy.com. "In today's world, where every day seems to present a new threat or vulnerability, our ability to communicate immediately to guests that they have reached a genuine Buy.com checkout or account page is an important step in providing them with the best possible shopping experience. We deployed VeriSign EV SSL Certificates because no other brand has VeriSign's global name recognition and strong affiliation with security, reliability and trust."
When a Web site uses an EV SSL Certificate to identify itself, high security browsers including Internet Explorer 7 (IE7) and the latest beta version of Firefox 3 display easily understood visual cues to provide tangible assurance of a site's authenticity. Their browser's address bar turns green, a lock icon appears next to the address and a new field displays to the right of the URL in the browser. This field contains the name of the organization that owns the site as well as the security provider that issued the certificate, such as VeriSign.
VeriSign is demonstrating the proven protection of its EV SSL Certificates in Booth 943 of the Exhibit Hall at IRCE '08.
"Here in Chicago, online retailers have convened to understand the trends and tools that will help them succeed in an increasingly competitive environment," said Tim Callan, vice president of SSL product marketing at VeriSign. "With more than 4,000 online businesses leading the way, the rapid adoption of VeriSign EV SSL Certificates shows how easily deployed, globally recognized protection can build confidence with consumers — the kind of confidence that keeps them coming back."
As the most respected and trusted SSL authority on the Web, VeriSign is the EV SSL Certificate provider of choice for more than 4,000 online businesses, representing greater than 75 percent of the entire EV SSL Certificate market worldwide. In fact, more than 93 percent of the Fortune 500 — and the world's 40 largest banks — rely on some form of VeriSign SSL Certificate to meet their security needs. To learn more about VeriSign EV SSL, visit http://www.verisign.com/EV-SSL
VeriSign, Inc. (NASDAQ: VRSN) is the trusted provider of Internet infrastructure services for the networked world. Billions of times each day, VeriSign helps companies and consumers all over the world engage in communications and commerce with confidence. Additional news and information about the company is available at www.verisign.com.
Statements in this announcement other than historical data and information constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements involve risks and uncertainties that could cause VeriSign's actual results to differ materially from those stated or implied by such forward-looking statements. The potential risks and uncertainties include, among others, the uncertainty of future revenue and profitability and potential fluctuations in quarterly operating results due to such factors as the inability of VeriSign to successfully develop and market new products and services and customer acceptance of any new products or services, including VeriSign EV SSL solutions; the possibility that VeriSign's announced new services may not result in additional customers, profits or revenues; and increased competition and pricing pressures. More information about potential factors that could affect the company's business and financial results is included in VeriSign's filings with the Securities and Exchange Commission, including in the company's Annual Report on Form 10-K for the year ended December 31, 2007 and quarterly reports on Form 10-Q. VeriSign undertakes no obligation to update any of the forward-looking statements after the date of this press release.
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